Nuru therapy

Nuru massage originated in Japan and is a type of body-to-body massage that typically uses a very slippery, odorless gel made from seaweed extract. In legitimate spa contexts, it’s marketed as a sensual relaxation experience, focusing on skin contact, relaxation, and stress relief rather than therapeutic muscle treatment.

In places where it’s offered, it’s usually regulated as an adult spa service, and the exact practices vary widely depending on local laws and establishment policies.